FIELD OF COMPETENCE
Digital Media
We design and develop digital communication for different industries since 2001. Our services range from online strategies and conception via design and development up to CMS trainings.
We develop interactive online experiences on all channels and use web technologies adequate for the use case. Our extensive technology and data expertise and an independent network of specialists give us great flexibility in the development of applications to reach target groups at all digital touch points. An agile project team of UX and interactive designers, developers, project managers, digital consultants and technology partners is always as large as needed and as small as possible.
Strategy
- Target definition and prioritization
- SWOT and competition analysis
- Keyword and demand analysis
- as-is analysis
- Personas
- User stories
- Customer journey
- List of requirements and questions
- Definition of determining factors
Architecture
- Information architecture
- Sitemap
- Card sorting
- Navigational concept
Content
- Content analysis
- Content strategy and planning
- SEO optimization
- Multilingual
- Reduction concept
- Content migration
- Audit (Privacy)
UX Design
We transform complex demands into smart implementations for web, apps or devices. Our user centered design solutions truly focus on the user’s experience. Interactive prototypes give our customers an overview at a glance and are the fundament of further user interface decisions. We harmonize navigation, context and function for the optimal implementation of individual user needs.
Development
We bring interactive design to life and cater for clean codes and safe processes. Together with our technical partners we are able to conceptualize solutions for almost all systems and technologies. We gladly advise you on which CMS covers your requirements the best and provides a user friendly and intuitive operation for online editors in the backend.
- Backend and frontend programming
- Templating
- Staging system, server configuration
- technical documentation / GitHub
- Rights and role concepts
- Quality control / bug fixing
Marketing
Traffic and good conversion rates are the results of online marketing. We transform analyses and reports into actions with an impact.
- SEO/SEA
- Email marketing / newsletter
- Social media
- Public relations
- Analytics / reporting
Optimization
There’s always room for improvement. We support you in becoming better and transform insights into lessons learned.
- Monitoring
- UX testing
- A/B testing
- Tracking
- SLA
